Zack, better known as “Asmongold,” is arguably the biggest MMORPG streamer on Twitch. For that, he relies on his viewers – but one particular type of fan really gets on his nerves.
Who is Asmongold? With over 3 million followers, Asmongold is one of the bigger streamers on Twitch, but currently he streams on his secondary channel with an average of about 13,000 viewers. There, in a recent stream, he criticized a certain kind of fan.
This stream is about: On September 9, Asmongold responded to the comeback announcement of former biggest Twitch streamer Tyler “Ninja” Blevins. The latter had come under criticism after apparently faking a burnout to generate hype for a comeback.
Fortnite: Twitch streamer Ninja fakes burnout, announces comeback – Asmongold scorns “Should have just gone to YouTube”
Here’s how Asmongold assessed the action: While he said that Ninja’s behavior had been strange, he couldn’t understand some of the criticism: The accusation of some of his viewers that the whole action was just a publicity stunt.
What the hell did you think it was? It was on Twitter, of course it was a publicity stunt. That’s what he does.
Asmongold does not want parasocial viewers
This is what Asmongold is bothered about: He apparently sees the furor over Ninja’s comeback as a sign that viewers are misjudging their relationship with streamers. They should stop pretending that streamers are their friends.
You have nothing in common with people who are in the top 10 or top 100 Twitch streamers. You have nothing in common except that you play the same video game. […] Stop pretending you know or understand these people.
This “parasocial crap” should have died out 10 years ago. It was just unpleasant, annoying and disgusting.
What does parasocial actually mean? Parasocial refers to a one-way relationship, in this case between a streamer and their viewers. Viewers can get the feeling of participating in the streamer’s life, spending time with them, and being downright friends with them. However, a larger streamer often acts with their community as a whole rather than with the individual, creating an asymmetrical relationship.
Viewers who try to “convict” a streamer in such an action also did not come off well: they were not clever just because they figured out that a streamer was monetizing or promoting a sponsor. After all, that’s obvious.
Asmongold sees this as mainly ill will. People who detest sponsorships are usually not in a position to get sponsors themselves.
How do you see the whole thing? Have you noticed these one-sided relationships some viewers have with “their” streamers? Can you understand Asmongold’s criticism? Feel free to leave us a comment with your opinion.
Twitch streamer Sodapoppin, who is part of the OTK (One True King) organization along with Asmongold, also recently distanced himself from his viewers: Twitch streamer says: He thinks 90% of people in chat are losers, but you just need them
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