Vancouver, B.C. April 19,
2022: BBTV Holdings Inc. (TSX: BBTV) (OTCQX: BBTVF) (FWB: 64V) (“BBTV” or the “Company”) – the leading company
for copyright monetization with a clear mission to help developers achieve greater success – announced today that it has
it has signed an agreement to provide content management solutions for League of Legends Champions Korea, the primary competition for League of Legends-eSports in
South Korea, has signed.
– As part of the company’s best-in-class content management solutions, BBTV will provide rights management for League of Legends Champions Korea (LCK) provide.
– League of Legends
developed by Riot Games and released in 2009, is a free-to-play multiplayer online game.Kampfarena game (MOBA) with an annual turnover (2020).1 of over $1.75 billion US dollars, which
consistently ranks among the most popular eSports games worldwide.
– eSports, the world of highly competitive and organized video gaming, recorded a revenue increase of $1.1 billion in 2021 and a
14.5% year-over-year growth rate ($947 million in 2020).2
– Content management is an important and growing component of BBTV’s Plus Solutions and continues to represent one of the company’s key growth areas
and highest gross margins for the company.
“FanCOMMUNITIES ASSEMBLY rally around great content, sharing and interacting with their
favorite moments on a variety of platforms. This creates a great opportunity for brands and media companies to not only capture and learn from fan engagement, but to
In doing so also generate new revenue,” said Lewis Ball, chief
Strategy Officer at BBTV. “Fan-uploaded content is arguably the most
most important piece of the puzzle, as it provides a much more complete view of effective content in all corners of the digital landscape. We are proud of this and excited to partner with
Riot Games Korea to bring our solutions to one of the leading eSports titles on the planet, League of Legends, to offer.”
League of Legends was developed by Riot Games and released in 2009. It is a free-to-play MOBA with annual sales in the year
20202 Of over $1.75
billion US dollars worldwide and is still one of the
most popular eSports games in the world. The LCK is considered one of the most high-profile leagues in the world for the popular eSports game, at
the ten teams participatedtake part, and serves as a direct route to qualification for the annual League of
Legends World Championship, where teams compete for the championship title, the 70-pound Summoner’s Cup and aen Championship prize worth several million dollars Fight. In 2021, the League reached Of Legends World Championships peaked with nearly 74 million simultaneous viewers.
peak.2
“LCK is a global content enjoyed by many fans around the world, and we are pleased to enter into a meaningful partnership with BBTV,” said Aiden Lee,
Secretary General of LCK. “Through this partnership with BBTV, we hope to create a more dynamic LCK community.
Footnotes
1 Statista;
League of Legends (LoL) revenue worldwide from 2015 to 2020
2 Newzoo; Global Esports & Live Streaming Market Report 2021
3 Statista;
Number of unique viewers of League of Legends eSports championship finals from 2013 to
2020
About BBTV
BBTV is an international media and technology company headquartered in Vancouver, Canada. The company’s mission is to help content
to help content developers/producers achieve greater success. Developers include both individuals and international media brands. To all of them BBTV offers
comprehensive endto-end solutions, so they can reach more viewers and increase their revenues thanks to
innovative technology, while allowing themselves to focus on their core competency – content development. As of December 2021, BBTV could reach more than 600 million
viewers worldwide, BBTV claimed the fourth most unique users per month among digital platforms, consuming more than 35 billion minutes of video content. [1].
(www.bbtv.com)
[1] BBTV has based its calculations and classifications on data from the database compiled by Comscore published report “Top 12 Countries = December 2021 comScore Video Metrix Media Trend –
Multi-Platform – Top 100 Video Properties Report”; the top 12 countries account for around 50% of the global digital population.
digital population.
About LCK
Since 2012, the LCK has established itself as one of the leading professional eSports regions From League of Legends (LoL) established around the world. A single – Season
is divided into spring (January-April) and summer (June-September) – Season s, with a total of 10 teams competing for the title (total prize money of USD 370,000). The LCK has enjoyed unprecedented
unprecedented success and has won a total of six LoL-World Championships won. About 4 million people watch every day, and more than half of them are foreign viewers, marking LCK as a global premium content.
viewers, marking LCK as a global premium content. More information on Instagram (@lckofficial), Facebook and Twitter (@LCK_Global).
About Riot Games
Riot Games was founded in 2006 to develop, publish and support the world’s most player-focused games.
support. In 2009, Riot released its debut title, League of Legends, and earned acclaim worldwide. League is the most played PC game in the world and a key driver of the explosive growth of eSports.
growth of eSports. With its entry into his seconds Decade Since existence Riot continues to develop the game and offers players from Teamfight Tactics, Legends Of Runeterra, VALORANT, League of Legends: Wild Rift and moren Titlen under development, new experience..
Riot also expands the world of Runeterra around multimedia projects from music, comic books, board games and the animated series. Arcane. Riot, founded by Brandon Beck and Marc
Merrill and led by CEO Nicolo Laurent, is headquartered in Los Angeles (Kalifornien) and has more than 3,000 employees, so-called
Rioters, in more than 20 offices worldwide.
BBTV-C
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This translation is provided for better understanding. The German language version may be abridged or summarized. No responsibility or liability is accepted for the content, the
correctness, adequacy or accuracy of this translation. From the translator’s point of view, the message does not constitute a recommendation to buy or sell! Please refer to the
original English announcement on www.sedar.com, [wwwsecgov,
[wwwasxcomau/ or on the company website!
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